Perseverance during hard times can seem almost impossible, yet necessary.
When I became an entrepreneur, I learned just how important failure can be in taking your business in directions you wouldn't have thought possible if things had gone according to plan.
Take my friend Rodrigo, for example. He lives in El Salvador and decided to become an entrepreneur as a means of getting his family out of poverty. Everyone told him he was crazy, that he should just stick to working at his desk job which was causing him health issues and made him deeply unhappy.
He took course and after course to try and learn as much about business and marketing as he could, but kept failing at making an income from his efforts.
But he persevered despite his failures, and is now a roll model for young entrepreneurs across the world.
He's also the kindest, most generous fella I know ( apart from my husband of course) and is determined to help inspire as many people as he can to continue growing their businesses, especially during hard times.
Rodrigo kindly let me interview him today, and I think you'll love learning more about his journey as well as the Facebook groups that helped encourage him.